Hunan sees surge in tourism during May Day holiday
2023-05-09

Zhangjiajie Tianmen Mountain hosted a thrilling “Crossing Tianmen” challenge that drew crowds of tourists. “Flying Man” Zhang Shupeng stunned onlookers as he soared through Tianmen Cave in a wing suit at a breakneck speed of about 180 kilometers per hour.
Likewise, scenic areas in various regions of Hunan Province meticulously organized a variety of activities to welcome tourists during the May Day holiday.
For instance, in Changsha City, the Ancient Town of Tongguan Kiln hosted the Huafu (also called Hanfu, traditional Chinese apparel) Culture Festival, at which tourists could dress up in Huafu and recite poems and sing songs. In Liling City, the Liling Fried Rice Noodles Festival showcased its unique features, while in Huaihua City, the first Quyi Culture Festival was held in Hongjiang Ancient Commercial Town to attract tourists to experience the charm of the national-level night culture and tourism consumption cluster.
By integrating culture and tourism with sports, cuisine, Chinese style, trendy entertainment activities, quyi, etc., various regions in Hunan Province have continued to enrich their cultural tourism products, provide tourists with diverse options for cultural tourism consumption, and further promote the popularity of scenic spots.
At the same time, in order to provide tourists with a better travel experience and promote the sustainable development of the cultural tourism industry, many areas have proactively optimized cultural tourism services to create a comfortable, safe and reassuring tourism environment for tourists.
In addition, as the host city of the Second Hunan Tourism Development Conference, Chenzhou has conducted self-inspection and self-correction in areas such as safety management, service facilities and sanitation through inspection visits and joint law enforcement to improve service efficiency.
Likewise, scenic areas in various regions of Hunan Province meticulously organized a variety of activities to welcome tourists during the May Day holiday.
For instance, in Changsha City, the Ancient Town of Tongguan Kiln hosted the Huafu (also called Hanfu, traditional Chinese apparel) Culture Festival, at which tourists could dress up in Huafu and recite poems and sing songs. In Liling City, the Liling Fried Rice Noodles Festival showcased its unique features, while in Huaihua City, the first Quyi Culture Festival was held in Hongjiang Ancient Commercial Town to attract tourists to experience the charm of the national-level night culture and tourism consumption cluster.
By integrating culture and tourism with sports, cuisine, Chinese style, trendy entertainment activities, quyi, etc., various regions in Hunan Province have continued to enrich their cultural tourism products, provide tourists with diverse options for cultural tourism consumption, and further promote the popularity of scenic spots.
At the same time, in order to provide tourists with a better travel experience and promote the sustainable development of the cultural tourism industry, many areas have proactively optimized cultural tourism services to create a comfortable, safe and reassuring tourism environment for tourists.
In addition, as the host city of the Second Hunan Tourism Development Conference, Chenzhou has conducted self-inspection and self-correction in areas such as safety management, service facilities and sanitation through inspection visits and joint law enforcement to improve service efficiency.
According to a staff member at Zhangjiajie National Forest Park, the scenic area has managed to prevent overcrowding by providing staggered reservations, which have effectively diverted visitors.
As tourists explore the picturesque scenery of Zhangjiajie National Forest Park, a team of “tourist doctors” constantly parades the area to ensure the safety of tourists.
As tourists explore the picturesque scenery of Zhangjiajie National Forest Park, a team of “tourist doctors” constantly parades the area to ensure the safety of tourists.

On April 29, a young boy accidentally fell in the park, and his family anxiously sought help from the “tourist doctors”. The doctors promptly conducted first aid and took him to the hospital. Due to their prompt medical treatment, the boy’s pain was effectively alleviated.
During the May Day holiday, Zhangjiajie People’s Hospital dispatched 47 volunteer service teams consisting of 200 medical staff to various scenic spots in the city to provide health consultation and treatment for tourists with accident injuries.
During the May Day holiday, major consumer brands demonstrated their considerate services. The Fire God Palace located on Pozi Street in Changsha welcomed an average of over 20,000 people daily.
Long Wei, deputy director of the Fire God Palace’s operation department, said that in order to cope with the large influx of tourists, the palace not only increased 100service workers and introduced a new queuing system, but also provided a shaded resting area, free drinks and snacks for customers waiting in line.
In addition, folk performances were held during peak dining hours to delight tourists.
During the May Day holiday, Hunan Province witnessed a remarkable surge in tourism, receiving a total of 14.5752 million tourists, up 209.55% year on year, and achieving operating revenue of 1.928 billion yuan, an increase of 256.01% year on year.
