Hunan promotes cultural tourism in Central American countries
2023-10-31

These promotion activities aimed to implement the strategic blueprint of “Three Hubs and Four New Missions”, accelerate the development of Hunan as a world-famous tourism destination, promote the deep integration of culture and tourism, strengthen cultural exchanges, and tell Hunan’s stories well.
During this period, Hunan held cultural tourism promotion conferences, played a promotional video about Hunan’s cultural tourism resources, and introduced its five calling cards and two quality travel routes. Art performances with Hunan characteristics such as folk songs and shadow plays won applause from the audience.
An exhibition featuring 40 cultural tourism photos was launched to present history, culture, and unique natural landscape of Hunan Province. Intangible cultural heritage inheritors were invited to show traditional skills of Hunan embroidery, Tantou New Year Wood-block Paintings, Tujia brocade, Dong brocade, Anhua Dark Tea, flower-drum opera, palm fibre weaving, chrysanthemum stone carving, and oil-paper umbrella, intensively displaying cultural creative products and help them go global.
In addition, Hunan Everbright International Travel Service and Mexico Alifante Tur S.A. de C.V. inked a Memorandum of Marketing Cooperation, in a bid to expand the scale of mutual visits of tourists and actively promote market prosperity and business revitalization. The Hunan Everbright International Travel Service also signed a strategic cooperation agreement with a tourism company based in the Dominican Republic.

The Hunan Broadcasting System signed a strategic cooperation agreement with the State Radio and Television Corporation of the Dominican Republic, donating live broadcast equipment worth 400,000 yuan to the latter. Hunan Daily Press signed a strategic cooperation agreement with the China Association in the Dominican Republic.
In recent years, there have been closer cultural and tourism exchanges between Hunan and Central American countries, and cooperation in various fields has gradually deepened.
In recent years, there have been closer cultural and tourism exchanges between Hunan and Central American countries, and cooperation in various fields has gradually deepened.
In 2019, a promotion event for Hunan’s culture and tourism was held in the Dominican Republic and Mexico. On January 20, 2021, Hunan Province established friendly province-city relations with Santo Domingo, capital of Dominica, making it the first provincial-level sister city relationship established after the establishment of diplomatic relations between China and Dominica.
Afterwards, Yuanjiang City in Yiyang City established a friendly-city relationship with Salcedo.
In May this year, on the occasion of the 5th anniversary of the establishment of diplomatic relations between China and Dominica, as the only representative city of China, Changsha and Santo Domingo lit each other’s flag colored lights on their respective iconic buildings.
In July of this year, an exhibition about ancient Mexican civilization was held at Hunan Museum.
According to multiple online tourism websites, since 2018, American countries such as Mexico and Dominica have all ranked among the fastest-growing destinations for Chinese tourists.
