2024 Hunan Cultural and Tourism Consumption Season launched
2024-11-25
At the launch ceremony, the Hunan Provincial Department of Culture and Tourism released the overall arrangement plan, reward and subsidy policies, and a series of activities for the cultural and tourism consumption season.
From November 2024 to February 2025, more than 2,000 special events will be launched, such as the Tongguan Kiln Fire Dance Festival and the “Winter Tour of Zhangjiajie—National Popular Ice and Snow Season”.
Besides, a series of activities to promote consumption in Hunan’s nighttime cultural and tourism consumption gathering areas, a series of cultural and tourism activities, cultural and creative product exhibition activities, and the 3rd Malanshan Digital Cultural Industry Carnival will be held through the collaboration with financial institutions, e-commerce platforms, key enterprises, and media platforms, with more than 500 preferential policies to be launched.
National cultural and tourism consumption demonstration and pilot cities such as Changsha and Changde, nighttime cultural and tourism consumption gathering areas such as Nanyue Ancient Town and Beihu Cultural and Tourism Business District, Hunan Provincial Scenic Area Association, and OTA platforms such as Meituan and Fliggy have released preferential policies and related activities during the consumption season.
At the event, the second batch of provincial-level nighttime cultural and tourism consumption gathering areas were also announced, including Dawang Mountain Tourist Area in Xiangjiang New Area and Shifu Road Business District in Hengyang City.
Chinese source: hunantoday
